How to Protect Your Trademark

Trademark safety is all about protecting the company’s brand name or image from being hijacked by another entrant in the same line of business. The owner of such a business has the legal right to use this trademark entirely as his own forever after its
registration.

Here is a brief description of the steps to be taken for ensuring maximum trademark safety…

Find out from the trademark office if there is another business using the same brand name
or image as yours. You can track this online on the Trademark Electronic Search System,
also called as TESS.

If your chosen name or logo is already in use by another company, it is sensible to select a
different one.

Prepare a declaration in writing that discribes the type of products and services of the company you want to register this trademark for.

There is a handbook available at the trademark office that you can use to check the list of standard products and services which a trademark can be registered for. You should submit this declaration along with the application when registering your trademark.

Write a complete portrayal or picture of your trademark. This detailed description is also required on the application form.

You can submit your application through the website if the Trademark Electronic Application System (TEAS).

Alternativly you might want to use the services of a tradenark attorney if this is the first time you are applying for a trademark registration. A fully registered trademark can be the starting point of a successful business.